In the internet age, it is essential for businesses to have a website. If you’ve never developed a website before, let me tell you – it’s not going to be a pleasant experience. If you don’t do it right, you could be suffering the consequences for quite some time.
Instead of struggling over it yourself, we recommend that you hire a professional web designer. When choosing the right company to create an online identity for your company, here are a few questions you should figure out:
What kind of website do I need?
If you didn’t know, there are different types of websites. Google, for example, is a huge website that just about everyone online uses almost daily. It’s got an infrastructure worth more than my life and requires multiple data centres in different countries.
Every website has different needs and functions, and you need to make sure yours has what your customers need.
Let’s say, for example, that you are selling something online. You’ll need an e-commerce website. Logistics and technology are things that are particularly difficult when it comes to this type of site. The company that you hire should have already worked with e-commerce websites in the past, and will be able to offer you a site that will grow with your business and their services, should any issues come up (and they will).
If your company provides services, you want a website that can educate, inform, and build relationships with your customers. There are a lot of companies that will be able to do this, but you should consider where you plan to host your site and what type of content management system each company recommends and why. This can make a significant difference in site management later on.
Can I get along with them?
A great web development company will be with you for several years. You’ll have to be working alongside them for quite some time – that is, if you are happy with the services they provide.
Don’t rush into hiring a web design company, only to find out you don’t work well with them later on. It will take more time and energy to look for another one later. Cover all your bases, understand their priorities, and find out how they treat their employees. Of course, you want to see good results, as well.
Ensuring that you can trust them and can work with them will save you a lot of time and money in the long run.
How much support do I need?
How often do you think you will need changes made to your website? It isn’t uncommon for you to forget a certain element or realize that you need it later on. Your website shouldn’t be the same for years, anyways.
Great website design companies will make it easy for you to publish content and make small changes by yourself. If you want major updates or developments, it’s probably better that you let them take care of it. Many companies do offer ongoing support on certain things, but try to get the details on how much support they will provide and how long it will take.
At Digital Bravado, we specialise in website design for small businesses – get in touch today to see how we can help.